124. Marketing For Startups With David Horesh
April 29, 2022 · 43:22 listen · Hosted by Anatolii Ulitovskyi
How to grow a startup when your competitors have unlimited resources?
David Horesh shares his valuable insights.
Watch or listen to the entire episode to know the answers to the following questions:
\t Setting expectations: KPIs: revenue and pipeline; not likes, comments, and shares.
\t Know your ICP (ideal customer profile). Everything starts from their pain.
\t How much do startups spend on marketing?
\t For early-stage startups, it's advisable to spend what percentage of your revenues on marketing?
\t What are the advantages and disadvantages traditional types of marketing for startups?
\t Where to pay more attention: marketing or sales?
\t How to estimate the market size of business and marketing planning for startups?
Learn more about David Horesh on the following resources:
Linkedin: https://www.linkedin.com/in/david-horesh/